Blue Illusion Summer 2021

WORDS: CHYKA KEEBAUGH

IMAGES: BLUE ILLUSION

I am so excited to introduce my new summer collaboration with Blue Illusion.

I am so excited to now be launching my fifth collaboration with Blue Illusion… Plus, of course, my fantastic time in New York with the incredible Iris …what an absolute highlight! It’s funny. I never thought that I would be doing anything in the world of fashion as I’ve always seen myself as more of a style, design and homewares girl. However, I have loved working with the incredible team at Blue Illusion. I also love hearing all the feedback from many of you about how and where you have worn my past designs. To me, fashion is all about versatility and having pieces that will last the test of time. I really think this collection reflects that.

I feel incredibly grateful that I have met the incredible owner Donna Guest through my association with Blue Illusion. She has become a friend and someone I genuinely admire… I love that she allows me to have a voice and articulate what I do and don’t like and that I can. It has become a genuinely collaborative working relationship. I hope you enjoy this new range and would love to see photos of you wearing it too!

After the year we have all had, I think to get dressed up again with some gorgeous earrings, a beautiful dress and even heels .. it is something that we are all pretty excited about. In addition to the clothing, this collection also included earrings and the most beautiful scarf that can be worn throughout the year. These outfits are exactly what you need in your wardrobe this season, in time for us all to get dressed up and have some fun. The red dress is my perfect Christmas Day outfit, and the blue pantsuit is ready for those cocktail parties I can’t wait to enjoy. I love that the Puff Sleeve Top has the option of wearing off the shoulder, and the dress can be worn with either a sandal or a sneaker for a casual look. The embroidery on each of these outfits makes you feel extra special, with a unique Spanish flair to my heritage and Spanish name – Chyka! The inspiration behind these designs is based on my love of embroidery, flowers and all things Spanish. They are classic pieces that will look great 

Puff Sleeve Embroidered Midi Dress

This limited-edition dress is inspired by my Spanish heritage! With summer parties in mind, this dress is perfect for all your holiday occasions. With floral embroidery throughout, the dress has a lightly padded belt to create shape which can be worn tied at the front or doubled up to wrap around the back. For something casual wear it belt-free and loose for breezy style.

Puff Sleeve Embroidered Top

This limited-edition Puff Sleeve Top is perfect for summer parties or elegant day wear. Featuring floral embroidery and an elasticated neckline, the top can be worn off the shoulder for added style. Option to wear with the belt worn tied at the front or doubled up to wrap around the back. Match this top with the Wide Leg Pant for the full look.

Wide Leg Pant

This limited-edition Wide Leg Pant is the ultimate leisurewear set for spring/summer, match it with the Puff Sleeve Embroidered Top for the full look. Made from a luxurious silk and linen blend, pair the outfit with the Fringed Embroidered Shawl, finished with a pair of the vibrant Flores earrings.

Spanish Fringed Shawl

Inspired by the Flamenco dancers of Spain, this shawl is a very special piece co-designed with Chyka Keebaugh. Featuring beautiful hand embroidery by artisans, the shawl is made from 100% cotton and finished with elegant fringing. Designed with celebration in mind, this shawl is perfect for the upcoming party season worn as either a shawl or used as a throw. Pair it with our limited-edition Chyka Embroidered Dress or Puff Sleeve Top for the full look.